
This Week in CPG 08/17/2026
News from Pacific Soul, Ciao Pappy, PORTA, Joolies, Comvita, JOLENE, Half-Caff Coffee, Three Lollies, Big Mozz, OLIPOP, and Greatergood Brands.
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Thanks to our friends at MarginVelocity.com for putting this together.
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News from Pacific Soul, Ciao Pappy, PORTA, Joolies, Comvita, JOLENE, Half-Caff Coffee, Three Lollies, Big Mozz, OLIPOP, and Greatergood Brands.

Your packaging is already selling your product before you even start your retail pitch. Learn how to improve clarity, prioritize the right claims, stand out on shelf, and give buyers more confidence that shoppers will choose your brand.

Getting your product on the shelf is only the first step. The real challenge is getting shoppers to notice it, try it, and buy it. In this episode, I sit
The online the community for food and beverage founders